You just found an amazing affiliate program, signed up and a few hours later got a rejection notice. This is a major bummer!
One of the toughest tasks of being an affiliate manager is affiliate application approvals. I enjoy it, but it is tough because I hate denying an affiliate. I think of the time that they have spent to fill out the application and hate for them to think they wasted their time. I also do work from the affiliate side and have been denied. I know what it feels like. You spend all this time on a site and it is almost a part of you and some affiliate manager comes along and slaps it with a label that it isn’t good enough for our company. I wish I could approve them all, trust me. We want you to join our affiliate program!
But there are certain circumstances that denying an affiliate is necessary, or I would put the applications on auto-approve. Auto-approval is a bad idea because I do look at each application and will deny it if I feel like it is fraudulent.
The three most common denial reasons are:
1.) I cannot access the site. If there is no site at the domain you listed in your application or it is under construction, I deny the site, making an exception only if the affiliate contacts me before I deny that application. I think that is reasonable. I have no idea what sort of site it is going to be. There are obviously things that A2 Hosting does not want to be associated with. Also, please double check to see your domain has been accurately listed in your application.
2.) If the domain is irrelevant to web hosting, I will probably deny it. The main reason is because it will be a waste of your web space and time promoting us. For example, if you have a site about kittens, your visitors are not going to be interested in web hosting. Go promote a pet supplies site. Trust me, you will have more success. This also gives me the opportunity to give more personal attention to the web hosting relevant affiliates.
3.) Third, I deny banner farms. A banner farm is a site that has lists and lists of ads, but no content besides those ads. I have never seen such a site make any money and it does not benefit us to be listed on such a site. What does it hurt? Technically nothing, except I sincerely would prefer 200 producing affiliates as opposed to 10,000 affiliates that will not do anything to promote us.
Other reasons for denial are listed below. These are pretty common in the affiliate marketing industry.
- Content with discrimination based on race, sex, religion, nationality, disability, sexual orientation, or age
- Content with the promotion of sexually explicit, pornographic or obscene content (whether in text or graphics)
- Illegal activities content
-Content that is in any way unlawful, harmful, threatening, defamatory, obscene, harassing or racially, ethnically or otherwise objectionable
- Content related to liquor, tobacco, firearms, drugs, gambling, crime or death
- Content of any unlawful behavior or conduct
- Any other material deemed inappropriate or offensive by A2 Hosting, Inc
I approve more affiliate applications than I deny, I can ensure you of that. The purpose of this post is to inform those interested in the A2 Web Hosting Affiliate Program about the application process. If you are one of those people, but are unsure whether you will be approved or need help to get approval, contact us, we want you in our program. I will help you get approved!